The Digital Marketing is an unique strategy that has been implemented to reach the targeted audience through the help of internet online. You can also keep the track of all the details and check the ROI so that you can make the business strategies required and run a successful business.
Currently, per the reports all business are going digital marketing and traditional marketing is moving down. Some of the features of Digital marketing are as follows:
- You can manage all the work online by sitting at a place.
- You can learn more on the trending topics.
- It will help you upgrade yourself with new technologies.
- You will be able to promote your brand easily.
- You can check to your competitors as well and strategy about your business.
- You can keep track of the users who have subscribed, purchased or interested to the website, products or services.
1. Digital Marketing Overview
What is Digital Marketing?
How we do Digital Marketing?
What is Traditional Marketing?
Traditional Marketing Vs Digital Marketing
Digital marketing Platforms and Strategies
Organic vs Paid Marketing
Defining Marketing Goals
Latest Digital marketing trends
Importance of Digital Marketing
2. Blog Creation with Blogger / WordPress CMS
What is Blogging?
Importance of Blogging?
How to Choose Blog Topic?
How to choose blog design & Development platform?
Blog Design using Blogger / WordPress
How to write Blog Article?
Side blocks widgets in Blog
How to rank blog articles?
Generate Leads using Blog
How to Optimize Blog
Blog Content Overview and Strategy
3. Search Engine Optimization(SEO)
What is SEO?
What is On page optimization
What is Meta Tags and How to Optimize?
Difference between primary, secondary and tertiary Keywords
Importance of title, meta description and Meta Keywords tag
Heading Tag H1 to H6 Tags and their importance
How to write content for SEO Optimization?
When and where keywords can be placed
Difference between Internal links and External links Anchor Text
SEO friendly content
URL Structure / Optimization
Website structure & navigation menu optimization
Difference between HTTP / HTTPS
Different types of Sitemaps and their importance
Broken link analysis
On page Analysis
Use of Near me keyword
Loading Speed optimization
Voice Search Optimization
How to Developed SEO Strategy?
Benefits of Doing SEO to Website
What is Link Building?
Extracting the Competitor backlinks
Search engines submissions
Blog Posting & Commenting
Press Releases Submission
4. Google My Business - Local SEO
What is Local SEO
What is GMB?
How to List Your business in GMB?
Importance of Local SEO
Submission to Google My Business
Completing the Profile
Local SEO Ranking Signals
Local SEO Negative Signals
Citations and Local
How to Update Business Page?
Product and Services Listing
5. Graphic Design & Video Creation
What is Creative?
How to design creatives?
Tools used for Designing Post, Banner and Video
How to Create a Design from Scratch Using Canva?
Quick Tips to Make Your Designs Look Good
How to Choose the Dimensions for Your Design
How to Create a Background for Your Design
How to Add Text, Images and More
How to Design Images for Social Media Posting?
YouTube Video Creation
How to Make video using Canva?
How to use different sources for designing
6. Social Media Marketing(Organic)
Facebook Organic Marketing
Twitter Organic Marketing
Instagram Organic Marketing
LinkedIn Organic Marketing
Social Media Calendar Design
Types of Post
What is Social Media Marketing?
Social Media Calendar Preparation
How to generate Post Content?
Use of Hashtag and Tanging
Page Vs Profile Vs Group
7. Social Media Marketing(Paid)
What is Paid Social Media Marketing?
What is Campaign?
Types of Camping Objectives
How to prepare Campaign Strategy?
Facebook Paid Marketing
Twitter Paid Marketing
Instagram Paid Marketing
LinkedIn Paid Marketing
Social Media Paid Design
How to Generate Campaign Report?
8. Search Engine Marketing(SEM)
What is Search Engine Marketing?
Types of Google Ads
Advantages of SEM?
CPP vs CPM vs CPV
What is Frequency Capping
Mobile App Marketing
Mobile Apps Engagement
Mobile App Installs Campaign
Promoting Site in Mobile Apps
Benefits of Mobile Marketing
Targeting Options in Mobile Apps
Mobile Marketing Goals
What is Email Marketing
Importance of Email Marketing
Popular Email Marketing Tools
Email Marketing Goals
How Email Marketing Tools Work
Tool Account Setup and Settings
Email Marketing Strategy
Creating a Subscriber List
Integration of Forms in Site
Import Subscribers in a List
Types of Email Marketing Campaigns
Creating an Email Campaign
What Is the Newsletter?
Design a Newsletter
What is Analytics?
Importance of Analytics for Business
Introduction to Google Analytics
Installing Analytics code in site
Analytics account structure
Setup Google Analytics Account
Settings in Analytics
Understanding Bounce Rate?
What is mean by Real Time in Analytics?
What is Audience? How to check the statistics?
What are Demographics in Google Analytics Account?
What is Language in Google Analytics Account?
What is System and Mobile in Google analytics in Account?
How to check user flow in Google Analytics?
What is ACQUISITION in Google Analytics?
How do you measure ACQUISITION?
Search Console at a Glance in Analytics tool
Understanding Goals and Conversions
How to setup Goals?
Different types of goals
How to setup funnels in Goals
Importance of funnels
12. Google Search Console
Setup Google webmaster Tool
Link Google webmaster tool with Website
Creating Dashboard of Google webmaster Tool
Understanding Search Appearance
Accelerated Mobile Pages
Links to your Site
13. Making Money with Digital Marketing Platform
Affiliate Marketing How to choose Correct Affiliate Platform
How to check affiliate Report?
How to increase your income via affiliate link?
Different Ad units in AdSense
Limitations of Google AdSense
Affiliate Marketing Vs Google AdSense
Limitation for YouTube Monetization
How to find find Sponsor Ads
14. Online Reputation Management
What is ORM?
Importance of ORM
How to build online reputation?
Importance of ORM in SEO
Importance of ORM in SMO
Review monitor sites & blogs
Tools for ORM
How to Deal with Negative Topics
Why ORM of Brand need to take care
WhatsApp Marketing Strategies
WhatsApp My Business Features
Business Profile Setup
How to Add WhatsApp Icon on Website?
How to Setup One-Click Chat
How to Set Up an Initial Message
WhatsApp One-Click Testing on Site
WhatsApp Messengers Vs WhatsApp My Business
Extensions for Sending Bulk Message
16. Lead Generation & Lead Nurturing
Lead generation for business
Importance of lead generation
Understanding landing page url
Difference between landing page & website
Lead generation through Facebook
Lead generation through Google AdWords
Lead generation through bulk mails
Lead generation through SMS
What is Content Writing?
Types of Content Marketing?
Content Marketing Strategy?
How to Design Landing Page Content?
How to Blog/Article Page Content?
How to Email Marketing Content?
How to Create Ad Copy Content?
List of Tools helps for Content Writing
18. Influencer Marketing
What is Influence Marketing?
When to Use Influence Marketing
Purpose of Doing Influence Marketing?
Types of Influence Marketing
Case Study of Influence Marketing
How to Identify Influencer?
19. Google Tag Manager(GTM)
How to Setup GTM Account
Adding GTM to your website
What is Tag, Trigger & Variable
Configuring trigger & variables
Set up 3rd Party tracking code
Set up Google Analytics Code
Advantages of Using GTM
GTM Tool Overview
What is Data Studio?
Benefits of Data Studio
How to Generate Report using Data Studio
Prepare Dashboard Report
Link with – Google Analytics & Search Console Tool
How to use different charts
How to Export Report
How to make report dynamic?
How data studio saves your timing
21. Popular Digital Marketing Tools
Google Search Console
Google Tag Manger
Google Data Studio
Google Keyword Planner
Google My Business Page
Google Mobile Friendly
Google Speed Insight
22. Podcast & Live Streaming
How to create YouTube channel?
How to Optimize YouTube Channel?
YouTube Keyword Research
How to Publish Video
YouTube ranking factors
YouTube Video Optimization - Thumbnail, Title and Description
How to Create Playlist
How to Rank Video on Top?
How to Design Thumbnail
How to Design Intro Video?
How link Analytics account to Channel
How to connect Social Media & Website
Use of Hashtag and Location in description
24. Landing Page Designing
What is Landing Page?
How to Design Landing Page?
Call to Action
Elements needs in Landing Page
Purpose of Designing Landing Page
Landing Page Types
25. Ecommerce Marketing
Understanding how ecommerce works
Understanding of Shopify/ Woocommerce
Listing products on Amazon and other Ecommerce Platforms
What is B2C?
26. Website Architecture Analysis
Difference between Web and Internet
Domain names and extensions
What is webserver and web hosting?
Different Types of website
Website Design Analysis
Website wireframe and architecture
Basics of developing and designing a website
Usability & user experience of a website
Why to say yes to responsive website
27. Chabot & Chat Messenger
How to Implement Chat Plugin
How to Implement Chat Bot
Chat Plugin Vs Chat Bot
Benefits of using Chat Plugin
Benefits of using Chat Bot
How to Generate Leads Using Chat Bot
What is Heat Map?
How to Find Advance Analytics?
How to find more clicks position of web page?
How to use Heat Map Tool
What is Scroll Depth?
29. Media Buying &Selling
Advertising: Principles, Concepts and Management
How to build/Setup personal Social Account
Benefits of personal branding
How to increase personal brand to increase business
Content Strategy for personal branding
The personal branding process
Personal branding Case Study
What is Viral Marketing
How a Viral Campaign Works
Advantages of Viral Marketing
content strategy for a Viral campaign
Monitoring and Analysis
Examples of Viral Marketing
32. App Store Optimization(AS0)
Introduction to Google Play Console
The process to Upload App in Play store
How to App in Play store
App Keyword Optimization
How to increase more download?
Rating & Reviews
33. How to Find Freelance Business
Introduction to Freelancing?
How Does Freelancing Works?
How to Grab Freelancing Projects
How to Pitch a Client for a Project?
Freelancing Templates / Proposals
Freelancing Quotations / Pricing / Package
How to Work on Freelancing Projects?
Reporting and Suggestions
Websites for Freelancing Project
How to Prepare Resume
How to Crack Interview
How to Answer in Interview
Building a strong LinkedIn profile to shortlist.
35. Digital Marketing Planning and Strategy
Website analysis for business
SEM / Google Ads / PPC / Pay Per Click strategies
E-mail Marketing strategies
Lead generation for business
Local SEO Promotion
Other marketing activities for business promotion
36. Become a Google Certified Professionals
Google Analytics certification
Google Ads Search certification
Shopping Ads Certification
Google Ads Display certification
Google Ads Video certification
Bing Ads certification
Yes, we will help you and guide to complete the below certifications:
- Google Analytics certification
- Google Ads Search certification
- Shopping Ads Certification
- Google Ads Display certification
- Adwords mobile certification
- Google Ads Video certification
- Bing Ads certification
Yes, we will Provide Placement support in Bangalore, Hyderabad and Pune
Yes, we provide the assignments on the daily bases so that you can get more knowledge and have a touch on the day to day bases and will also provide the real time project works so that you should be ready to handle any live project.
- Increasing the knowledge
- Growth in technologies
- Can work from anywhere
- Can promote the brand online
- Can reach out millions
- Can keep the records and tracks
- Easy to strategy as we will be having all the reports
- Can manage the budget depending upon the target audience.
- All the subjects on the Digital Marketing.
- 100% placement assistance in the top metro cities in India.
- Internship assistance
- Assignments every day on the topics of Digital Marketing.
- Live projects are provided.
- Certifications from Google Adwords, Google Analytics, and more.
Digisnare is one of the best Digital Marketing and Web Design Development Training Institute. I worked here for 5 months As an intern. Akash Sir is highly talented, explains every concept very clearly, he also assists in getting placed. Thank you, Sir, for helping me shape my career.
Digital Marketing has replaced the conventional mode of marketing due to its optimization techniques and cost effectiveness.I was in search of an institute that enables me to gain results through practical implementation of digital marketing tools. Digisnare Technologies provided me with not only just insight of digital marketing and web design but also constant feedback at regular intervals.The faculty has hands on experience in real time projects. In spite of hectic schedules,the faculty helped me to expedite the learning due to limited availability of time.After shifting to Germany,I have enrolled for one more course and learning through online mode.The content is useful in Germany also and a value for money.I wish the team all the best for their future endeavours
Very good place to get knowledge abt digital marketing.. Great to b a part of Digisnare...
I did my internship at Digisnare technologies as a part of my academics. I've had a great experience and got to learn many new concepts from Akash sir. He is an expert trainer in Digital Marketing & also Web Design and Development. Everything that he explains is live project-based which makes it easier to understand the concepts.
Digisnare Technologies is one of the Institute in kalaburagi for Digital Marketing Training and I am really thankful to Akash sir teaches things so easily that it becomes easy to understand the topics.
Great place to learn Digital Marketing.
Attended online session, realy good experience and Akash sir is really very supportive and encouraging.
Good place to learn Digital Marketing.
Thank you team.
Will you provide placement?
Will you provide certificate?