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Google Analytics Training

What is Google Analytics?

Google Analytics is the free tool, everyone with the Gmail account can have the tool. It is mainly used for the tracking and reports of the websites, you can have all the track of the visitors and new visitors and their interested pages on your websites so that you can strategy and increase the sales.

Why to learn Google Analytics?

  • You can create the customized reports as per your requirements.
  • It will collect the data automatically. It is free to use and easy to setup as it is maintained by Google.
  • Know who exactly your visitors are and based on that you can implement your strategy for the business.
  • You can monitor by setting up the goals.
  • You can also set the automated emails so that you can send the report periodically to the email address.
  • Google Analytics also provides the feedback for the website by which we can improve the website and achieve the goals.

Google Analytics Modules

  • User
  • Session
  • Visit
  • Page views
  • Unique Page Views
  • Goals
  • Unique Sessions
  • Active Users
  • Cohort Analysis
  • Demographics
  • GEO
  • Interests
  • Behaviour
  • Technology
  • Mobile
  • Benchmark
  • Users Flow
  • Treemaps
  • Heat maps
  • Channels
  • SEO Tracking
  • ADwords
  • Campaigns
  • Behaviour Flow
  • Sitespeed
  • Site Search
  • Site Content
  • Adding Users to the Account
  • Linking Adwords Accounts
  • Linking Search Console Account
  • Goal Tracking Set up
  • Ecomerce tracking
  • SEO Tracking
  • ADwords Tracking
  • Affiliate Marketing Tracking


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